AI-first web studio. 100+ websites, 10+ countries

Shopify stores and AI-powered websites that sell.

Shopify and WordPress websites, AI software and automation, Google and Meta ads, and SEO. We design, build and market with AI, so your project ships faster and costs less, and every page is built to convert.

See our work

Trusted by brands in India, Dubai, the US, Thailand, Australia and more, and next, you

Tribe & Tested Club Azzurro Resorts Priya Proteins True Space UAE Iron Vault 42 Vista De Mewar Carat & Colour Wholicious Foods Neha's Label Saffron & Mishri My Pet Story Lagom Naering Meraki Artencial Store Maa and Me Rapptors Terrax Pumps ATR Drill AESCO Mathscare Namah Festive Creations Experto Group VoyageEd Ventures Aisha Ghani Madminute Simar Tour and Travels Pronite
About Web Spell

Web and spell. A website that works feels like magic.

Web Spell started as two words: web and spell. A good website does feel like a spell. Someone lands, understands, and buys. That is the whole job.

We build on Shopify and WordPress only, and we use AI at every step: design, code, content and reporting. It makes projects faster and cheaper; a person still checks every result. You own your site and can edit it yourself.

More about us
In numbers

Six years, a hundred-plus websites, one studio.

Shopify stores, WordPress sites and AI-powered websites for brands in ten-plus countries, plus the Google and Meta ads that bring them customers. Partner agencies join a project whenever it needs them.

  • 0+Websites built
  • 0+Years in business
  • 0+Countries served
  • 0+Industries served
Where our clients are

From Rajasthan to ten-plus countries.

Based in Rajasthan, India, working with brands wherever they sell. Calls happen on the phone, WhatsApp or video, in your time zone.

IndiaDubai, UAEUnited StatesThailandAustraliaUnited KingdomCanadaSingaporeNorwayNew Zealand
AI-assisted design and buildFaster delivery and lower cost, checked by a person at every step.
AI assistants for your customersAnswer questions and help people choose, 24 hours a day.
AI automation behind the scenesOrders, follow-ups and reports that run themselves.
Selected work

Selected from 100+ websites,
all live and in daily use.

Shopify store

Saffron & Mishri

A premium Indian sweets brand on Shopify: rich product photography, gifting collections, festival campaigns and a checkout that works as well on a phone as on a desktop.

Visit the store
Home page of the Saffron and Mishri Shopify store
Handcrafted mithai and gifting, sold online

See more projects

Platforms and tools we work with every day

Shopify WordPress WooCommerce Elementor Figma Canva Adobe OpenAI Claude Google Google Ads Meta Instagram Facebook WhatsApp YouTube Klaviyo Google Analytics Tag Manager Search Console Semrush Ahrefs Zapier n8n Make Cloudflare Notion Vercel
Our services

Websites, AI software, ads and SEO,
built to work together.

We focus on Shopify stores, build WordPress sites when they fit better, develop AI software and automation, and run the marketing that brings buyers in. AI helps us build faster; people make every decision.

Shopify stores built to convert.

We design and build Shopify stores from scratch, customize themes to your brand, and move existing stores over from WooCommerce, Wix, Squarespace or Magento without losing products, customers or search rankings. From sweets and spices to eyewear and pet care, every store is built to be run by its owner.

Store setupTheme customizationMigration to ShopifyConversion optimizationShopify apps+more
A shop owner taking an order on a tablet
ShopifyKlaviyoJudge.meFigmaGoogle AnalyticsMeta PixelZapier+9 more

From design to security, every project gets the same six things.

Tap or hover a card to see what each one means for you.

Design

Before anything is built
1. Design

Wireframes and the key screens designed and agreed first, so there are no surprises later.

AI-assisted development

Shopify or WordPress
2. AI-assisted development

Built on Shopify or WordPress with AI tools speeding up the work, tested on real phones, connected to payments, shipping and analytics.

Content and SEO

Written for people, structured for Google
3. Content and SEO

Page structure, titles, descriptions and image alt text set up so search engines understand every page.

Speed

Fast on any phone
4. Speed

Optimised images, caching and clean themes, checked against Google’s Core Web Vitals before launch.

Security

Safe and backed up
5. Security

SSL, updates, backups, spam protection and hardening, so the site stays safe after launch.

Support

You are never stuck
6. Support

A walkthrough video at handover, 30 days of fixes included, and a monthly care plan if you want one.

Move to Shopify

Already selling somewhere else? Move to Shopify without losing anything.

Products, customers, orders and every URL come with you. Redirects are set up so your Google rankings hold, and your old store keeps running until the new one is live.

  • Full audit of your current store, so nothing is missed
  • Products, variants, images, customers and order history migrated
  • One-to-one redirects for every old URL, rankings protected
  • Payments, shipping, taxes and apps set up, then tested together on a call
WooCommerce Wix Squarespace Magento BigCommerce Custom-coded site Shopify Three to six weeks, nothing lost
How we work

A clear process, from first call
to long-term growth.

  1. 1.

    Discovery call.

    A 15-minute call, on the phone or WhatsApp, to understand what you sell, who buys it, and what is getting in the way right now.

  2. 2.

    Plan and design.

    We map the pages, write the structure, and design the key screens before any building starts.

  3. 3.

    Build.

    Your store or site is built on Shopify or WordPress with AI speeding up the work, tested on real phones, and connected to payments, shipping and analytics.

  4. 4.

    Launch.

    We handle the domain, redirects, tracking and a final QA pass, then go live at a time that suits you.

  5. 5.

    Grow and support.

    Ads, SEO, AI automations and ongoing improvements, with a monthly report that shows what changed and why.

  6. Book a call Approximately 15 minutes
Testimonials

Trusted by owners who
watch the numbers.

“Our sweets store moved to Shopify in three weeks. Festival orders doubled and the checkout finally works on every phone.”

Priya Sharma
Founder, sweets and gifting brand, Jaipur

“They rebuilt our theme and conversion went from 1.1% to 1.9% in two months. Clear reports, no jargon.”

Rohit Mehta
Co-founder, eyewear brand, Mumbai

“Google Ads were burning money. In six weeks wasted spend was down 40% and enquiries had doubled.”

Vikram Singh Rathore
Director, industrial supplier, Dubai

“Fast replies, clear timelines, no surprises. We update our hotel website ourselves now, without calling anyone.”

Neha Agarwal
Owner, hotel, Udaipur

“Meta ads that pay for themselves. New creatives every week and a short note on what is working and why.”

Ananya Krishnan
Founder, skincare brand, Bengaluru

“They treated our pharmacy website like it mattered. Every question answered, every deadline met.”

Arjun Nair
Owner, independent pharmacy, Ohio

100+ websites built for growing brands in 10+ countries.

Talk to us

Book a call, or leave your number and we will call you.

Fifteen minutes on the phone or WhatsApp. You get honest advice on what will move the needle first, then a written plan and a fixed quote if you want one.

Get a call back

Leave your number and we will call within one business day.

No spam. We only use your number to call you.

FAQs

Clear answers,
before we begin.

No. Websites are built on Shopify and WordPress only, so you can edit them yourself and are never dependent on a single developer. AI assistants, automations and dashboards are built as separate tools that connect to your store or site.

Yes. We migrate stores from WooCommerce, Wix, Squarespace, Magento and BigCommerce. Products, customers, orders and URLs are carried over, with redirects set up so your search rankings hold.

A new store usually takes two to three weeks from the first call. Migrations and larger catalogues take four to six weeks. You get a timeline in writing before we start.

Three things: building faster (so your project costs less), customer-facing assistants that answer questions and help people choose products, and automation behind the scenes for orders, follow-ups and reporting. We tell you exactly where AI is used and where a person checks the result.

You pay Google or Meta directly for the ad spend. Our monthly management fee covers strategy, setup, weekly optimization, creative testing and a monthly report. There is no long-term contract.

Your logo, product photos and any existing content, plus access to your current store or domain. If you are missing something, we will tell you on the first call and help you get it.

Still have questions?Message us on WhatsApp or book a call. We reply within one business day.
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